MANAGEMENT AND MARKETING
The Management
and Marketing Program is designed to prepare students for entry-level
management and marketing positions or for management or marketing training
programs in retail, wholesale, service and manufacturing companies. A student
in this program also receives the well-rounded training necessary to initiate
and run his/her own business.
A student who
completes the requirements will be awarded the Associate of Applied Science degree in
Applied Business Technology: Major-Management and Marketing.
COURSES Hours
ACCT
2101 Principles of Accounting I....................
3
ACCT
2102 Principles of Accounting II...................
3
BUSA
1105 Introduction to Business......................
3
BUSA
2155 Business Law..................................
3
CISM
2201 Fundamentals of Computer Applications.........
3
COMM
1100 Human Communications..........................
3
ECON
2105 Principles of Macroeconomics OR
ECON
2106 Principles of Microeconomics..................
3
ENGL
1101 Composition I.................................
3
ENGL
1102 Composition II................................
3
HIST
2112 United States History II......................
3
Humanities Elective (list)..............................
3
MATH
1101 Math Modeling OR
MATH
1111 College Algebra...............................
3
MGMT
2165 Principles of Management......................
3
MGMT
2166 Small Business Management.....................
3
MGMT
2167 Human Resource Management.....................
3
MKTG
2175 Principles of Marketing.......................
3
MKTG
2176 Advertising and Sales Promotion...............
3
MKTG
2177 Personal Selling..............................
3
POLS
1101 American Government...........................
3
Select 6 hours from the following:
Any
BUSA or ITEC course
(other than courses already
required). 6
TOTAL
63
PHED 1100 and two PE activities
Freshman
Seminar
Certificate in Information
Technology
Successful
completion of this program enables the student to gain employment in businesses
and industries which use microcomputers to perform word processing,
spreadsheet, and database management operations. Students majoring in this
certificate program are required to earn a “C” or better in all CISM and ITEC
courses and will receive a Certificate in Information Technology.
COURSES Hours
ENGL
1101*Composition I.................................
3
HIST
2112*United States
History II...................... 3
POLS
1101*American Government...........................
3
CISM
2201*Fundamentals of Computer Applications.........
3
Any
7 of the following courses below:
ITEC
2215*Introduction to Information Technology........
3
ITEC
2220*Micro Hardware & Software.....................
3
ITEC
2230 Advanced Office Applications..................
3
ITEC
2235 Web Page Design...............................
3
ITEC
2236 Introduction to Multimedia for Web............
3
ITEC
2245 Microcomputer Database Management.............
3
ITEC
2260*Computer Programming I........................
3
ITEC
2261 Web Applications Development..................
3
ITEC
2280 Active Server Pages...........................
3
ITEC
2285 Web Server Administration.....................
3
ITEC
2370*Computer Programming II.......................
3
Total
Hours: 33
* These courses can be applied toward an Associate of
Science degree in Information Technology. All of these courses can be applied
toward an Associate of Applied Science degree in Information Technology. The
student may then transfer to the
Macon
State program on the ABAC
campus and receive a Bachelor of Science in Information Technology degree.
Certificate in Management and Marketing
The Management
and Marketing program is designed to prepare students for entry-level
management and marketing positions or for management or marketing training
programs in retail, wholesale, service and manufacturing companies. A student
in this program also receives the well-rounded training necessary to initiate
and run his/her own business.
The objective of
this certificate option is to give a student the foundation needed for
obtaining a sales or service position in a merchandising firm. A student who
completes the requirements under this option will receive a Certificate in
Applied Business Technology: Management and Marketing.
COURSES Hours
ENGL
1101*Composition I.................................
3
ENGL
1102 Composition II or
BUSA
2105*Communicating is the Bus Environment..........
3
HIST
2112*United States
History II...................... 3
CISM
2201*Fundamentals of Computer Applications.........
3
BUSA
1105*Introduction to Business......................
3
BUSA
2155 Business Law..................................
3
MGMT
2166 Small Business Management.....................
3
MKTG
2175 Principles of Marketing.......................
3
MKTG
2176 Advertising & Sales Promotion.................
3
MKTG
2177 Personal Selling..............................
3
Any
ITEC course as elective.............................
3
Total Hours: 33
* These courses can be applied toward an Associate of
Science degree in Business Administration. All of these courses can be applied
toward an Associate of Applied Science degree in Management and Marketing.
Certificate in General Business
This program is
designed to acquaint students with the fundamental aspects of the American
business environment. Those who complete this program will be familiar with the
various tracts within the business discipline and be better prepared to make a
decision regarding further study and/or training.
COURSES Hours
ACCT
2101 Principles of Accounting I....................
3
BUSA
2105 Communicating in the Business Environment.....
3
CISM
2201 Fundamentals of Computer Applications.........
3
ECON
2105 Principles of Macroeconomics..................
3
ENGL
1101 Composition I.................................
3
MATH
1111 College Algebra...............................
3
Total Hours: 18
Certificate in Office Technology
Individuals who
complete this program will be skilled in the use and application of Microsoft
Office in a professional administrative environment. They will also be prepared
for MOUS (Microsoft Office User Specialist) testing. These individuals will be
prepared for employment as administrative assistants and/or management
trainees.
COURSES Hours
CISM
2201 Fundamentals of Computer Applications.........
3
ITEC
2230 Advanced Office Applications..................
3
ITEC
2235 Web Page Design...............................
3
ITEC
2245 Microcomputer Database Management.............
3
ACCT
2101 Principles of Accounting I....................
3
BUSA
2155 Business Law..................................
3
Total Hours: 18
Certificate in Web Technologies
Individuals who
complete this program will be skilled in the development of
web-based applications including the incorporation of a variety of media to
build data-driven web sites. They will also learn the principles of web-server
management. These individuals will be prepared for employment as webmasters
and/or instructional support specialists.
COURSES Hours
CISM
2201 Fundamentals of Computer Applications.........
3
ITEC
2280 Active Server Pages...........................
3
ITEC
2235 Web Page Design...............................
3
ITEC
2236 Introduction to Multimedia for Web............
3
ITEC
2261 Web Applications Development..................
3
ITEC
2285 Web Server Administration.....................
3
Total
Hours: 18
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