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ABAC 2nd Century Project #5

Marketing and Public Relations

 

Process

Due Date

Status

Team (Yes or No)

Develop broad and focused Marketing and PR campaigns that tell who we are, what we do, and why faculty, staff and students should be a part of ABAC.

 

 

Ongoing; increase efforts up as soon as final decisions are made on new programs

?

Maximize “appeal” via a carefully planned and executed PR program

 

Same as above

?

Web Design

 

Redesign all ABAC websites, giving them:

 

  * user-friendly, unified design

  * template for faculty/staff sites

 

Up-to-date site on 2nd century plan

 

 

None given

 

 

 

 

 

Immediately

 

 

Need update

 

 

 

 

 

Completed

 

 

Contractor?