Management and Marketing
 


The Management and Marketing Program is designed to prepare students for entry-level management and marketing positions or for management or marketing training programs in retail, wholesale, service and manufacturing companies. A student in this program also receives the well-rounded training necessary to initiate and run his/her own business.

A student who completes the requirements in one of the two-year Management and Marketing program options will be awarded the Associate of Applied Science degree in Applied Business Technology: Major-Management and Marketing.

GENERAL EDUCATION

COURSES                                      Hours

ENGL 1101  Composition I....................... 3
ENGL 1102  Composition II OR
BUSA 2105  Communicating in the Business Environment. 3
COMM 1100  Human Communications................ 3
ECON 2105  Principles of Macroeconomics OR
ECON 2106  Principles of Microeconomics........ 3
MATH 1101  Math Modeling OR
MATH 1111  College Algebra..................... 3
POLS 1101  American Government................. 3
HIST 2112  United States History II............ 3

PROGRAM OF STUDY

BUSA 2155  Business Law........................ 3
BUSA 1105  Introduction to Business............ 3
ACCT 2101  Principles of Accounting I.......... 3
ACCT 2102  Principles of Accounting II......... 3
MKTG 2177  Personal Selling.................... 3
MKTG 2176  Advertising and Sales Promotion..... 3
CISM 2201  Fundamentals of Computer Applications. 3
MGMT 2166  Small Business Management........... 3
MGMT 2165  Principles of Management............ 3
MGMT 2167  Human Resource Management........... 3
MKTG 2175  Principles of Marketing............. 3

Select 6 hours from the following:

Any ITEC course................................... 6

TOTAL 60

PHED 1100 and two PE activities
Freshman Seminar